03. Quiz: Marketing Objective

Quiz: Marketing Objective

A marketing objective is simply what you want to achieve with your marketing efforts. Ideally your marketing objective should be SMART that is: specific, measurable, achievable, relevant, time-based.

Quiz Question:

Identify which of the following marketing objectives follow the SMART model. Choose all that apply.
SOLUTION:
  • Raise brand awareness by driving 100K new unique visitors to the website this month.
  • Acquire 50,000 new online customers for women apparel this financial year.

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